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  •  05/14/2019

USI Was Honored the “TOP 50 Most Valuable Shanghai Brands The Bund Ranking” for the very First Time

(2019-5-14, Shanghai) The fifth China Brand Economy (Shanghai) Forum was held on May 10, where distinguished local and international scholars as well as world-known branding experts were invited to share their strategic thoughts and insights on how to build global brands and develop innovative brands. The forum released the 2019 The Bund Brand. In parallel, it was the very first time for USI to received “TOP 50 Most Valuable Shanghai Brands The Bund Ranking”, affirming the company's efforts in brand innovation in the industry.  

The Bund Brand (TBB) has been launched in 2017. It is the only ranking in the world that studies and evaluates brand value and drivers from perspectives of both enterprises and consumers, and a brand value ranking that specifically focuses on the economic development of manufacturers with the exclusion of specially licensed financial service providers. The 3rd edition of the ranking, in addition to its original ranking of “TOP 100 Most Valuable Chinese Brands The Bund Ranking”, it introduces two more specific rankings this year, namely, “TOP 100 Most Valuable Chinese Manufacturing Brands The Bund Ranking” and “TOP 50 Most Valuable Shanghai Brands The Bund Ranking”.

In recent years, Shanghai has been vigorously developing brands to boost economic growth. It has set up a brand economy development structure comprising three dimensions, including Shanghai municipal brands, industrial/regional brands, branded products/enterprises. “TOP 50 Most Valuable Chinese Brands”, launched for the first time, reflects Shanghai’s earnest endeavors to fuel the development of “Four Brands”, including Shanghai Services, Shanghai Manufacturing, Shanghai Shopping and Shanghai Culture.

The manufacturing industry is an important pillar for the rise of Chinese brands. As a leading global electronics designer and manufacturer, USI is honored to be included in the list of “TOP 50 Most Valuable Shanghai Brands The Bund Ranking”. With state-of-the-art technologies and smart manufacturing services, it will further enhance its brand awareness and reputation in the future.
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